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Product · AI · Build · Ship

Howdy,
Carter

Y'all come on in.

Leander (Austin Metro Area), Texas · Building in public since 2024
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The Story

My Story

I'm Christopher Carter. Most people call me Chris. "Howdy, Carter" is just what happens when a designer from small-town Pennsylvania ends up in Texas. It stuck.

I taught myself to design in a vo-tech program in Butler, PA, and landed my first professional role in 2011. By 2016, I was the sole designer on a product acquired for $128 million. From there I launched Audi Select nationally, built for 2.4 million Pro users at The Home Depot, shipped AI products at Microsoft, and now own AI product roadmaps at JPMorgan Chase as VP Product Manager — shipping 100+ AI components serving 80M+ customers.

In November 2025, at 35, I was diagnosed autistic. My camouflaging score was 152 out of 175, meaning I'd spent 17 years in corporate America performing a version of myself that wasn't real. The pattern recognition, the obsessive depth, the relentless drive. It wasn't a flaw. It was the whole point.

Now I'm 36, building in public, and done pretending. Writing honestly on Substack, launching Camino Institute and Design Dream, and proving that the things that made me different are exactly what make the work better.

2011
Yellow Bridge
First professional role, Pittsburgh
2013
GiftCards.com
Solo designer, $128M acquisition
2017
Salesfusion
North Star Vision, acquired by SugarCRM
2018
Audi
Audi Select national launch (CNET, Forbes)
2018
The Home Depot
$75B revenue, 2.4M Pro Xtra users
2022
Microsoft
Lead Product Designer, AI
2023
JPMorgan Chase
VP Product Manager, AI
2025
Diagnosed
Autistic at 35 (CAT-Q 152/175)
2026
Unmasked
Building in public
The Work

Building

AI-powered products, design systems, and ventures. From enterprise to indie. Always in the open.

See what I'm building
The Story

Writing

Weekly essays on AI, autism, enterprise UX, and the unmasked journey. Honest and in public.

Read on Substack
Selected Work

Case Studies

Four Connected Care app screens: Mary's Health dashboard with Health Score of 68 and metrics, Insight view with blood sugar activity recommendations, Things to Ask doctor appointment prep with reports, and Health Polls community feature with Care Bot
DesignAIDevelopmentBranding
Microsoft Health Futures

Connected Care

During my time at Microsoft Research, I had my hands in several AI initiatives, one of which involved early GPT-3 prototypes from OpenAI. That work evolved into Windcrest under Microsoft Health Futures, which I ultimately shaped into Connected Care: a platform for caregivers that I shepherded from a blank canvas through three product waves over 18 months.

15
Team Size
18 mo
Duration
3
Product Waves
View Case Study →
Cinematic concierge walking through a lineup of five Audi vehicles in a dramatic dark showroom with angular lighting
DesignDevelopmentBranding
Audi AG / Silvercar by Audi

Audi Select

I owned the design of Audi Select from start to finish: the marketing website, the subscriber-facing portal, and the internal ops admin tool. At $1,395/month, subscribers could swap between Audi models whenever they wanted. We launched in Dallas-Fort Worth and picked up press from CNET, The Verge, Forbes, and Engadget.

+10%
Satisfaction Increase
5K+
Monthly Active Users
5+
Press Outlets
View Case Study →
Camino marketing landing page
DevelopmentAIDesignBranding
Camino

Camino

Camino is something I created entirely on my own: a SaaS product and marketing site designed to help small businesses track their client relationships from the very first conversation through to a paid invoice. I built it on Next.js 15 with Claude AI powering smart communication and Stripe handling billing.

60%
Email Time Saved
Claude
AI Integration
Full Stack
Built Solo
View Case Study →
Mercari marketplace homepage with search, categories, and featured listings
DesignDevelopmentBranding
Mercari, Inc.

Mercari

I was the design lead for the Mercari marketplace across web and mobile (iOS and Android). It's a peer-to-peer platform with over 100M installs where people list items in seconds and find deals up to 70% off retail, spanning clothing, electronics, collectibles, and just about everything else.

100M+
Global Installs
4.8★
App Store Rating
1.9M+
Reviews
View Case Study →
Impact

The Numbers

$75B
Product Revenue
Home Depot

Designed products supporting $75B in revenue across 2,200+ stores.

10M+
Users Designed For
All Companies

Enterprise-scale UX across automotive, retail, AI, financial services.

500+
Designers Mentored
Across Industries

From junior designers to design directors.

17
Years in Enterprise
Fortune 500

Audi, Home Depot, Microsoft, JPMorgan Chase.

INTJ
The Architect
Myers-Briggs

Top 2.6% of population. Strategic, independent, determined.

8w7
The Challenger
Enneagram

Direct, protective, intense. Combines strategy with action.

152/175
Camouflaging Score
CAT-Q, Diagnosed at 35

The same neurology that made masking exhausting gave me pattern recognition most don’t have.

Strategic
#1 CliftonStrength
StrengthsFinder

See multiple paths, choose the best. Create alternative solutions.

What I'm Building

Two Bets on the Future

Follow the Journey

Find Me Here

Work With Me

Let's build something together.

17 years of enterprise design leadership, now available through Design Dream. Subscription design and dev with Fortune 500 quality. Or book a free call to talk about your project.